
Courses in this category
- 01Sales & Account Management / Key Account Management
- 02Consultative Selling: Building Relationships & Solving Problems
- 03Sales Negotiation Masterclass for Professionals & KAMs
- 04Always Be Closing – Tactical Workshop
- 05Sales & Presentation Skills
- 06Developing High-Performance Sales Professionals
- 07Business Growth Strategies
- 08Digital Marketing & Social Media Strategy
- 09AI Tools for Sales & Marketing Automation
- 10Branding & Market Positioning for SMEs
- 11Effective Bundling, Cross-Selling & Up-Selling Skills
- 12Design, Marketing & Strategy / Innovation & Design Thinking
- 13Developing a Successful Marketing Plan / GTM Strategy
- 14Mastering the Psychology of Selling Using NLP
- 15Productization to Customer Experience Management
- 16Sales Techniques & Strategies
…and many more courses
These are just some of our courses in this category. Tell us what your team needs and we'll recommend — or customise — the right programme.
Interested in this category?
Tell us about your team and we'll recommend the right programme and schedule.
How It Works
Ways to learn with us
In-House Training
Customised sessions built around your team's needs and delivered for your company. HRD Corp claimable.
Public Programs
Join open classes with professionals from other companies. An affordable way to upskill individuals and small teams.
Online & Hybrid
Online, hybrid and physical training sessions available across Malaysia.
Good to know
Under HRD Corp Employer Circular No. 2/2026 (effective 15 June 2026), in-house training can only start at least 14 calendar days after the training grant is approved, and must start within 90 days of approval. Training that begins without an approved grant is not eligible for claims or reimbursement.
Sales, Marketing & Business Mastery — FAQ
Yes. LWA Academy is HRD Corp registered, so our sales and marketing training can be claimed against your HRD Corp levy once the grant is approved. In-house training can only start 14 days after approval, so apply early.
Sales executives, key account managers, business development teams and sales managers — from new hires to experienced closers.
Yes. Our consultative selling, key account management and negotiation programmes focus on long-term B2B relationships and account growth.
Yes — social media strategy, digital marketing planning and AI tools for content creation and automation.
Yes. In-house role plays are built around your products, customers and sales pipeline.
Yes. Programmes such as business growth, branding for SMEs and marketing planning are designed for owners who handle sales themselves.





